Success Stories
In today’s business world, winning new customers is only half the battle. Successful ventures depend on a commitment to enhancing customer relationships through smart, focused customer management processes. As a Brightway Insurance Associate Agency owner, you’re equipped with innovative, flexible customer management tools that will keep your insurance buyers happy and your profit margins healthy.
Billy Wagner, Brightway Insurance Associate Agent and Territory Owner
Back in January 2006, Billy Wagner was a man at a crossroads. The successful health insurance agent and former restaurateur had made a conscious decision to reshape his career to produce a better quality of life and greater autonomy in his job. So he went to Brightway’s president David Miller to ask for advice about opening a property and casualty insurance business.
“I didn’t have experience in property or casualty insurance, so I wanted to look at all the options out there and find out the best way to do it,” Wagner remembers. “I went to Brightway to basically get some business advice. I knew David had been very successful, and I wanted to see if he had any thoughts for me on opening up my own business. As it turns out, what he offered me was so much better than anything else out there—it turned into an offer I simply couldn’t resist.”
Wagner is now an Associate Agent and Territory Owner with Brightway Insurance. He oversees offices in St. Johns, Flagler and Volusia counties, operating out of a central agency in Ponte Vedra Beach. And he couldn’t be happier with his decision to join Brightway.
“Insurance is like low-hanging fruit,” he says. “Everybody needs it, so the demand is always there, but not everybody knows how to sell it. So a company with tools and processes in place that help both the agent and the customer will win over the competition, hands-down, every time. That’s been my experience working with Brightway, and my business has been more successful than I ever dreamed possible.”
Wagner credits Brightway’s Centralized Support Center as one of the most significant reasons for his success. The Support Center allows him to focus on what’s most profitable— building his book of business—while letting Brightway handle the day-to-day operations of customer service. “There’s unmatched value in the way it’s set up,” he says. “They take so much of the load off my shoulders, leaving me free to concentrate on signing new customers and increasing revenue. It’s a win-win situation.”
As a Territory Owner, Wagner oversees ten offices, and has brought on his first Agency Owner. He moved into a new large facility in Ponte Vedra Beach, with plans to stay indefinitely.
“I had no idea, starting out, that this business would be as successful as it is,” Wagner says. “But Brightway has made it happen. In addition to offering access to wider markets than I could reach on my own, the company offers technologies and tools that were unheard of three years ago—with everything designed to make my work life easier, more efficient, and more productive. That translates into a better experience for the customer, which in turn translates to a more successful venture for me. Looking back, I can honestly say that joining Brightway is the best professional decision I ever made.”
