


As a Brightway Insurance Associate Agency owner, you’re equipped with a wide range of tools that make it easier to identify, attract and win new customers. And our processes are innovative, creative and flexible to help you acquire customers from all ages, stages and walks of life. Brightway has built a corporate philosophy around the concept of innovation—of doing things the smarter way. That’s why we’ve put together an array of customer acquisition tools that put this forward-thinking at your fingertips. The result? Maximum service to the customer and maximum profit margins to you.
Offer your new prospects the opportunity to design the way they buy insurance and to choose the method of communication—whether mail, phone, fax, or e-mail — that suits their own style. Different generations may have different preferences, and with Brightway, you can respond with tools that facilitate insurance purchases in the office, over the phone, or on the web through our instant online quote option.
Immediate, reliable web-based tools are a cornerstone of Brightway’s service package. Offer your prospects one-click access to all their insurance needs, and maintain a consistent and ongoing stream of leads in the process.
Brightway Insurance represents over 100 of the best rated regional and national carriers. After all, it’s about being flexible. Nimble. Smart. And it’s about being responsive to customers who have different needs and different budgets. With multiple carriers, it’s all in your hands.
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You will realize countless additional hours of selling time with our Centralized Support Center taking the burden of handling mail, company memos and routine processing demands off your desk. We provide the additional staff to service your growing business, so you can spend all of your time growing your customer base and increasing profits.
Sell your prospects on the security of Brightway’s paperless record keeping. By using a web-based filing system, you can access your customers’ files from anywhere in the world, thereby providing complete protection against catastrophic loss. And by leveraging the power of this system, you can proactively notify your customers when changes in the marketplace present a need to make adjustments or enhancements to their policies.
Customize and process your direct mail communications with just the click of a mouse. With Brightway, your mailings are all sent from a centralized virtual mailroom, which means you can reduce costs and improve consistency across the board.
Your customers demand value, and Brightway makes it easier than ever for you to deliver. Seamlessly shop the market through our Comparative Rater tool to find the best rates for your auto customers.
Leverage the size and scope of Brightway’s existing relationships to focus on your core strengths while spending less on overhead. Through our network of preferred vendors save money on printing, IT support, office supplies, promotional items, E&O insurance, and everything in between..
Increase sales and decrease workload through our Premium Finance Options, which make purchasing insurance easier for your customers. Our accounting department handles most of the work, so our agents can provide greater financing options for our customers.
Brightway constantly seeks ways to enhance, speed up and streamline the sales process to allow you to sell more! Advanced call routing, desktop faxing and a continuing commitment to implementing advanced technology allow our agents to sell more volume than competing agencies.